Categories
Reviews Technology

1-800-41-999-999

There have been quite a few web-based ‘local search’ engines in India. ‘Local search’ is a search engine which enables you to find – at the very least – addresses and telephone numbers of various business establishments, restaurants, movie theatre show timings, etc in your particular city. A few major players in the Indian local search business are Yahoo! India Local Search, JustDial, AskLaila, OnYoMo; plus some niche players such as Foodiebay (restaurant listings and reviews) and Burrp.com (events, restaurants, pubs, cafes; I reviewed an associated service name Burrp! TV earlier).

However, most of these services are intended to provide you with information before you leave your house / workplace. You can look up information for a place you plan ahead in visiting. If you want to make a spur-of-the-moment decision to go to some restaurant or find a business when you’re on the road, you were pretty much screwed. Sadly, most of these local search engines don’t have good mobile interfaces (except for JustDial). JustDial also operates a human-operator assisted telephone helpline (6999-9999). The way this works is that you call the number, a human operator types in your queries into the normal JustDial interface, and then reads out the results to you.

As you can imagine, this procedure can be quite cumbersome. You may be unlucky enough to get an operator who isn’t that good / doesn’t understand what you’re saying. Many times call centre operations are based out of one city, and if you’re calling in from another city then they’ll be thoroughly confused (as I’ve found out at times).

So you were pretty much screwed in such situations…until now. To circumvent these and other problems, Google India launched Local Voice Search about a year ago. It was a laughable attempt at that time, because the whole operation was based on a human-operator picking up the phone and keying in whatever you wanted to know into standard Google Search. Totally not worth talking about. Now however, they have shifted to an automated voice recognition system – which makes the game a bit more interesting.

If you stay in Delhi (NCR), Mumbai, Bangalore or Hyderabad, dial the toll-free number 1-800-41-999-999. This connects you to Google’s automated voice-based local search system. The system will prompt you to speak a type of business (e.g., ‘cafe’, ‘pizza’…), restaurant / shop / other business establishment (e.g., ‘Subway’, ‘DHL’…), or movie for show timings (e.g., The Taking of Pelham 123).

The voice recognition system will they play back what it understood, ask for confirmation, and then prompt you to speak the area name in which you are seeking whatever you want. In case automated voice recognition fails, the system will transfer your call to a call centre where a human operator will assist your search. (Human assist is available only from 8am to 12 midnight though.) Once the system has recognized all your choices correctly, it will read out the top three results for you – and also send you an SMS containing details for free (if you’re calling from a cellphone number).

I have tried out the service a few times, and my reaction to it is mixed.

  1. Movie timings: Almost always fails to recognize movie names, especially if the movie name is weird (for instance the example I gave). When it does find a match, you don’t get results from all cineplex chains. That’s still understandable, because till now there’s no single service which allows you to check show timings across all chains. (Hint hint, entrepreneurs. Here’s an area you start-up. That is, if movie theatres stop being a dick and give you access to their data.)
  2. Restaurant / exact business names: Mostly gets it right. The problem is that the contact details supplied are often out-dated / not working, so you’re back to square one. Still, when it works this is a life saver. After all, you’re dialling in toll free, so it’s not as if your money is being wasted.
  3. ‘Vague queries’ (searching by business type): Hit-and-miss affair. Again, toll-free, so no harm in checking.

The main ‘problem’ with Google Local Voice Search is not so much of not an extensive-enough database or voice recognition. The main problem is that it’s search engine simply does not understand the concept of ‘proximity’. Once I tried to track down courier services in Bhikaji Cama Place or Vasant Kunj. Voice recognition identified the place name correctly both times. Yet, when it came to giving results, it gave me address in South Extension and Lajpat Nagar! (People who live in Delhi will realize how ridiculous this is.) And it’s not as if those services don’t exist in the places I specified (as I found out from JustDial mobile web search).

Clearly, Google Local Voice Search has quite some way to go before it becomes a dependable alternative to ‘calling your friend who lives closest to the area you want to go to’. However, the concept holds so much promise that I’m sure Google (and other companies) will invest into efforts such as this – and we, as end users, would definitely want to adopt services such as this. Searching by speaking out words is so inherently intuitive that it has the potential to bring the power of search to a lot more people and in a lot more environments (d0esn’t tie you down to your computer desk).

Until then, we can only hope for better results than shown in the video below… 😉

Howard shows off the capabilities of his ‘amazing’ phone on The Big Bang Theory

Categories
Reviews

Dan Brown’s ‘The Lost Symbol’

Book Review The Lost SymbolMy rating of The Lost Symbol by Dan Brown: 5.5 / 10
Publisher: Transworld (India / UK), Doubleday (US)
Price: Rs 699

Love him, hate him, you just can’t ignore him. Dan Brown is back…with his new novel The Lost Symbol. Initially titled The Solomon Key, the book was finally released on 15th September 2009. You intuitively know this book was going to smash a few records when you find a PDF ebook torrent of the book within hours of release (probably made easier by the fact that is was released as an ebook for the Amazon Kindle). The first few comments on such highly anticipated book releases are always from retards who shout “Fake!” without even bothering to check. I prowled around torrent sites for “You are a retard, <username of first commenter>” comments to pour in, and then got on to downloading the book once the I knew for sure this was the real thing. The hysteria has already started – The Lost Symbol has already broken the one-day adult fiction sales record and Washington tourism board has launched a special microsite dedicated to the novel. Heavens have mercy on us all.

[yahoo 15588498]

Watch a news report about the launch of Dan Brown’s The Lost Symbol

In a way, Dan Brown is like the George Lucas of the publishing industry – he can make mega-hit books by the minute, but years down the line everyone will acknowledge his works as a piece of shit. Just like dear ol’ Chetan Bhagat. Here’s the ‘official’ description for The Lost Symbol:

As the story opens, Harvard symbologist Robert Langdon is summoned unexpectedly to deliver an evening lecture in the U.S. Capitol Building. Within minutes of his arrival, however, the night takes a bizarre turn. A disturbing object–artfully encoded with five symbols–is discovered in the Capitol Building. Langdon recognizes the object as an ancient invitation . . . one meant to usher its recipient into a long-lost world of esoteric wisdom.

When Langdon’s beloved mentor, Peter Solomon–a prominent Mason and philanthropist–is brutally kidnapped, Langdon realizes his only hope of saving Peter is to accept this mystical invitation and follow wherever it leads him. Langdon is instantly plunged into a clandestine world of Masonic secrets, hidden history, and never-before-seen locations–all of which seem to be dragging him toward a single, inconceivable truth.

You know what this reminded me of? The interactive Dan Brown plot generator. I’m not kidding. While I was reading the book, I was truly irritated by how Dan Brown kept following the template of Mickey Mouse watch wearing professor + chick-and-professor-rolled-into-one love interest for Langdon + an assassin + secret society. He repeats Langdon’s backstory as to why he wears the watch, has claustrophobia, does laps of the Harvard swimming pool, etc etc every 30 pages – just to ensure that if you start flipping through the book somewhere in the middle, you have a ‘deep understanding’ of Robert Langdon’s character. I’ll keep the review spoiler-free.

Watch The Making of The Lost Symbol, the book with a five million print run

Thing is, Dan Brown’s formula has worn down by now. After The Da Vinci Code this simply seems to be a half-hearted attempt to fulfill a publisher’s contract. Despite being riddled with plot holes, Dan Brown’s previous novels worked because they were fast-paced and exciting on their own accord. In The Lost Symbol, he tries to overdo this by making lame attempts to insert cliffhangers at the end of every five paragraphs. It’s not a compulsive page-turner. Another irritating bit is the overuse of italics. Every second line is in italics. This is done to ‘speak out’ the internal thoughts of a character. We readers love that, man, but for Christ’s sake don’t overdo it man. There is no need to emphasise everything.

Certain phrases are repeated way too often in the book. The number of times something ‘dawns’ on Langdon will make you think he’s orbiting the Earth in a space shuttle rather than moseying around in Washington DC. (Astronauts on a space shuttle see a new ‘sunrise’ / ‘sunset’ every 45 minutes, approximately the same time-frame in which some ‘startling revelation’ ‘dawns upon’ Robert Langdon.) Every time one of these ‘dawning’ epiphanies happens, Langdon becomes a walking-talking Wikipedia entry on said topic which caused of ‘revelation’. Poor Isaac Newton is once again dragged into yet another secret society (this time it’s the Invisible College) and becomes party to fiendish conspiracies. Between being the Grand Poobah of the Royal Order of Water Buffaloes, Freemasons, Invisible College, Priory of Sion, and whichever ‘secret society’ Dan Brown cooks up in his next novel I wonder when did Newton get the time to work out the laws of gravity.

Dan Brown does a volte-face to his attitude towards religion compared to his previous novels. Angels & Demons (the book, not the movie) had reasonably balanced Science vs Religion philosophical discourses. The Da Vinci Code came across as anti-Vatican despite not intending to. The Lost Symbol marks the complete surrender of Dan Brown to religion. The Bible, which was described in The Da Vinci Code as “The greatest story ever sold, rathe than the greatest story ever told, metamorphoses into Dan Brown’s version of The Answer to Life, the Universe, and Everything. He does mention Koran, the Bhagvad Gita, Zohar et al too, but more in the tone of extras – bouncers at a nightclub while Jesus & Pals are having a party upstairs. For Freemasons who apparently believe in a non-religious deity, that’s a bit of favouritism, isn’t is Dan-san? Seems that Dan-san can’t take being heckled by bishops any more. Or maybe, like sleazeball Sony Pictures executives, he decided to start atoning for his ‘blasphemies’ in The Da Vinci Code. There is no way this book is starting any controversy. It sucks up to both Freemason and Church ideologies.

On the bright side, the novel does have parts where it shines – most of these involve the assassin Mal’akh and his sheer ruthlessness. As soon as your interest perks up, you’ll find it snuffed out by the standard Dan Brown template story. Even when there are twists in the story, you know there will be a twist – which means it doesn’t really catch you off guard. Like…’killing’ Robert Langdon somewhere after halfway into the novel. You know he’ll be brought back to life somehow, so you aren’t really surprised. If you did a double take in the last sentence at the ‘brought back to life’ bit, well, you’ll need to read the book to understand; the explanation, BTW, involves mice.

My criteria for whether I like a book is “Do I want to read it again?”. Dan Brown’s earlier novels met that criteria, because they were roller-coaster rides that kept you on the edge of your seat till the last page. You Lost Me At The Point Where Dan Brown Sucks Up To The Vatican is a more appropriate title for The Lost Symbol. Dull, irritating – but occasionally brilliant – you should read this book once just so that you don’t remain the only one not to read the book; beyond that, this is a book that must be given a quick burial.